Director of Communications
What are the responsibilities of your office or department?
I believe clear, informative communications support the success of our schools and further strengthen our community relations. In my role, I develop communications for multiple stakeholders: student, parent/guardian, staff, media and community partners. The Communications Department utilizes a variety of digital tools to communicate directly with students and parents/guardians via our website, mass email, text and phone. Our goal is to apply technology advancements to district communications, while still maintaining creativity and interpersonal connection.
I oversee the district brand development and upcoming website redesign initiative. Additionally, I spend significant time interacting with the media and view this as a partnership that helps inform the community.
My background includes over 30 years of experience in strategic marketing communications, brand development, media relations, crisis communications, market research, creative writing, and executive communications. I have a specialty in education from working with higher education clients across the country and Canada, and most recently I was the director of communications at the Division of Student Life, University of Iowa.
Fun Facts about Colleen:
Anyone who knows me well is aware of my joy for my family. I love going to visit my adult children, whether that’s in New York City, Phoenix or right here in Cedar Rapids. The Southwest location is a must in the winter and I enjoy going to New York City to watch my daughter’s news broadcast from the wings. In addition, my hobbies include a good workout and then a good book.
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